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Facebook Marketing – The Best Free Traffic For Your Website

Do you want some more free traffic to your websites? Well, if you say YES, then we are in the same boat with you. What i want to discuss and have to offer to you, is how we use Facebook as the free source of our website traffic.

As a businessman we all work hard to find people who are willing to spend money on the product only because it is a high quality release. You use SEO, social networking, press releases, article marketing and perhaps even a pay-per-click campaign like Google AdWords to accomplish that. To speed up the growth and success of your business you are using all traditional and uncommon ways to do that.

Are you marketing on Facebook yet?

Why and how to market your website by using Facebook?

If not, you may not have realized the power of the new source. It is so powerful that you do not reach those customers by traditional ways. Facebook is one of the greatest online market that smart businessmen can’t ignore.

It is the biggest social media and networking platform on the Earth with almost half a billion users, of which half of them are active daily. Marketing is a numbers game and if you are still not using a market as big as this, your competition will grab your customers!

Facebook has become so big that it recently passed Google as the website that got the most traffic in a single day. This means that Facebook has became bigger than Google itself.

How would you like a piece of that pie? Facebook is also used to sell products, a lot of normal users mostly don’t know that you can actually use Facebook as a marketing platform for your business. That’s not all, there is also a way to generate lazer targeted visitors that some people don’t even know about to be so easy.

Those of them, that don’t know this, are missing out. Do you want to miss out or do you want to take action and leave your competition cleaning up behind you?

A great reason for Facebook marketing is that there are lot of ways to use to sell and promote your websites and products and different ways to turn those users into cash. You can use profile updates, friends requests, groups, fan pages, events, social ads, the marketplace, pictures, videos and a lot more.

You must learn exactly how you can use all these free techniques to generate massive amounts of targeted

website visitors easily, as well as learn how to use the social media ads of Facebook to get those lazer targeted visitors to your sites and pages. Those ads are the most targeted form of traffic on the internet today.

5 Internet Marketing Mindsets Required for Online Business Success

Many independent service professionals nonchalantly enter the Internet marketing game by throwing together a half-baked website without any plan and mistakenly believe that visitors will find them. Initially, my online business grew from word-of-mouth referrals from other clients rather than from any true Internet marketing. My website simply served as an online brochure detailing my services and my rates for several years.

Over time, I became tired of trading time for money. Upon gaining some time and experience in business, the independent service professional has a rude awakening that there are only so many hours in the day and consequently that limits the number of clients that can be served.

Despite all the useful information I’d absorbed over the years about expanding my business reach through the development of products that I could sell on my website, I just didn’t want to devote the time necessary to create multiple streams of income for my business. However, as I began to see friends and colleagues do this successfully in their businesses, the light bulb finally went off, and I realized that this was my next step, as well. So, I bit the bullet and began to try some of the strategies and began to get quick results from what I had implemented.

In my own professional development as an Internet marketer, as well as from work with clients over the years, I’ve come to realize that there are 5 Internet Marketing Mindsets that must be in place for someone to be successful online:

1. Create content that can be re-purposed. The goals here is to create your content once and find multiple ways to use it or multiple ways of delivery. So, for example, if you have an Inspiration Line phone service in which you record an inspiring thought each day for your clients, you can record these calls and have them serve as a publicity tool by distributing them as a podcast. This will help drive traffic to your site and bring people into your marketing funnel. When you’ve accumulated enough recordings, you then sell a subscription membership so that the buyer receives a new inspiring thought each day via email or a direct-to-desktop service. Over time, you can categorize recordings by topic and then combine the recordings into multiple motivational CDs or .mp3 downloads and make them available for sale online. When you’ve been doing this for a year, perhaps you then parlay the recordings into a book or an inspirational card deck. Sometimes it helps to start with the end in mind.

2. Record everything that you do. Whether you’re doing live events, radio or TV interviews, teleclasses, webinars, etc., it pays to record and have a permanent record of everything that you do. Having a digital video recording of yourself in a one-day live event can be packaged into a “home study” course. Teleclasses with transcripts can be resold individually or packaged together for a bigger product. Radio or TV interviews can be placed on your website to enhance your credibility and convince a meeting planner to pay you big bucks to come and provide a keynote speech. Open your mind to the possibilities for re-purposing your recordings.

3. Get yourself and your customers into a sales mentality. Many of my clients simply like to have their products sit obscurely for sale on their websites and do nothing to make their list members or website visitors aware of what they have for sale for fear of offending their visitors or subscribers. If someone is going to be offended because you’re trying to sell to them, then just let them go. You don’t need a list of tire-kickers who want to sponge all the free info that they can from you and never buy anything — you’ll never be able to stay in business that way.

I have to chuckle when I do a promotion and get an email from someone on the list who chastises me for “daring” to sell to them and notes that they much prefer to “decide” when they want to buy something from me and then they threaten to leave the list. I just respond that I’m sorry that they feel that way, but unfortunately I’m not a trust-fund baby, and that my hard-earned information has the same value as any info that they might get from their car mechanic, doctor, attorney, or accountant, and I’ve never seen any of those professionals give away what they know.

Creating a sales mentality means that you need to acknowledge that you’re in business to make money through selling and that your customers need to become accustomed to having you sell and seeing things for sale all over your websites. This is no different than the trait needed for success if you were to own a brick-and-mortar retail establishment. You can still provide free and valuable information to your visitors, but reserve the right to take that info, create a unique packaging and title for pieces of info on the same topic, and put it up for sale.

4. Acknowledge that people will pay more for convenience and instant delivery online. Many times, as I’m trying to help a client determine the price for a product, they’ object to the price I suggest because they compare it to a physical product that can be purchased in the local bookstore or online bookstore for less. The “buy it now and give it to me instantly” mentality that is prevalent among online shoppers dictates that you can charge a higher price for an electronic product than a physical product because the shopper can fulfill his/her need for instant gratification and receive the electronic product in mere seconds. Wouldn’t you rather do that instead of having to get in the car to make a trip across town to buy the product or waiting a few days for the delivery of a physical product from an online store?

And, people will pay for convenience. I recently spoke with a client about selling her content that was ready available in various locations all over the Internet. She was concerned that no one would pay for the product since it was currently available online at no cost if someone were to look hard enough. I told her that many of her customers didn’t know it was available online, and even if they did, they would have to invest a great deal of their free time to gather all the info in one place. Few of us have that luxury of time today. For most of us, if it’s easy and convenient and will save us some time, we’ll buy it.

5. Plan your business growth around your marketing funnel. Independent service professionals shouldn’t live on the sale of their services alone. Trust me, at some point in your business, you won’t want to do that any longer. You need to create a marketing funnel of your products and services that range in price from free to very expensive and base your marketing strategy around that funnel. Your online business success will depend upon people being able to “sample” your expertise before deciding to purchase your service.

Remember that it takes 7-10 “touches” before a prospect will turn into a customer. Give them several ways to experience your expertise, all the way from free to expensive, with any number of price points and options in between. Keep your marketing funnel in mind in all that you do and strategize how every new activity, whether that’s creating a new product, writing another article, offering a new service, or being a guest on a radio show fits into your marketing funnel.

By adopting these 5 Internet Marketing Mindsets into your daily marketing mantra, you’ll be well on your way to positioning your online business for many years of success!

Copyright (c) 2006 Donna Gunter

Internet Marketing: The Golden Key to Success is in Your Hands, But You Ignore It!

Success is the Blue Bird everybody is chasing, struggling to catch, but only a few people have been able to grab it!

Most probably, you have been one of the hard chasers,
extremely busy writing ad copies, articles, press releases, sending them to media outlets and popular publications, striving night and day to promote your business using the most powerful Internet marketing strategies.
You have subscribed to hundreds of safe mailing lists, ezines, newsletters, sent your ads and articles to them regularly, spending your valuable hours and days. But the response was disappointing.

Then you tried to hire advertising agencies to make the
effective e-mail advertising for you. You paid them a lot
of money.

Finally you made a number of sales. But the results were
far from being satisfying. The money you made did not
even cover the expenses.

Then you wrote articles, you hired copywriters to write
more articles and press releases for you and you sent
them out to thousands of media outlets and thousands
of popular publications. To your surprise, the profits you
earned were not enough to pay the bills. You wonder why!

You have launched several weblogs (blogs), now you’re working hard to place fresh content in your blogs everyday or every other day, while submitting your blogs, comments, content to other blogs, which take a great deal of time, but you have not received one single visitor to your blogs yet. You don’t know why!

You have purchased an aggregator to read the RSS feeds
you were receiving, you also bought a software to turn
your articles and press releases into XML and RSS formats before sending them to RSS feed providers and distributors, e-zines, newsletters, news portals, blogs/journals, media outlets and relevant publications.

So, you’re spending a lot of money, time and efforts,
struggling like mad to market your business, website, blogs using the most powerful Internet marketing strategies, hoping to make your business a success to earn you a comfortable living.

After so much struggle, tears and sweat, are you happy and satisfied with the results you are getting now? No, most probably you are not!

How do I know? I know, because I had been there, too, until I discovered what was missing. Then I also discovered what the solution was. There is one thing you must do; there is one thing you and I and everybody must do to earn more money. Do it now, do it everyday until the end of your life:

READ !!

You are extremely busy submitting your ads, your articles,
your press releases night and day, but you do not read
other submissions.

You might say you do read some ads and articles when
you find time to read. But I’m sure you find time to read
only once in a while, because you’re too busy writing ads,
articles, press releases and submitting them to millions
of places every day. You are an extremely busy marketer.

All other marketers and business owners are too busy to
spare time to read. So, eventually you don’t read other
marketer’s articles and ads, and they don’t read yours. Or,
you all read only once in a while, which is obviously not
enough to produce the positive results to make you happy.

Then what’s the use to work so hard to write articles, press releases, ads, RSS feeds and more, and struggle so hard to post them to millions of portals, websites, media and publications, if nobody or only a few people would read them?

It’s a great waste of time, efforts and money! Of course, there are businesses and individuals who earn truck loads of money, but it’s only a small percentage in a crowd of millions of income seekers.

I am sure that the number of big money makers will grow fast when we learn how to play the game abiding by its rules.

We must admit that we need a great number of audience to read our ads, articles and other content in order to receive the great response we expect.

The great number of audience we need to earn more money is composed of you and I and other online business owners and opportunity seekers.

We can earn more money when our ads and content are read by more people who are our potential customers.

So, you and I and all others must read as much articles, ads, press releases, RSS feeds as we can. There is a simple solution for all income seekers to earn more money, which is a one small magic word.

READ !!

Don’t just write and submit, but read, too.

Read and encourage your friends, members, affiliates,
associates, customers, potential customers to read!

If you and all other millions of marketers and income seekers spare one our a day to promote their businesses, they must spare another hour to read. Reading must be considered as the important part of Internet marketing.

If we all build a reading habit, if we all include serious reading in our daily marketing program, if we all perceive reading as an important part of marketing, we all could be sure that our ads articles, RSS feeds and other promotions will be read by thousands of more potential customers daily, which will substantially increase the number of our sales, revenues, profits, and ROI (return on investment).

We learn the most powerful Internet marketing tactics and secrets by reading. We find out about new opportunities, new technology, new powerful ways in effective Internet marketing, The benefits we get from reading articles written by other entrepreneurs are unlimited.

Reading is the golden key to success which shouldn’t be
ignored. Never!

Keep reading !!